Defining and activating your firm’s culture proposition is a core strategic imperative. It is a key concern for allocators and can be critical when it comes to attracting and retaining the best talent.
Define goals, identify candidate personas, develop messaging (inc. culture, employee value proposition messaging), agree on channels / touch points.
Produce a ‘Working at’ page for your firm website, produce a talent focussed video for your website, plus relevant photography, iconography.
Campaign activations including social campaigns, advertising, etc.