With everything going on, it can be tempting to put off that industry-defining campaign until next year.
But in an asset-management landscape that's changing - and changing fast - doing the same thing as last year is no longer the safe option.
If this is the year you want to get something big done, we might be able to help.
Effective communications start with a deeper understanding of the competitive landscape. Peregrine’s proprietary analytics capabilities allow us to best assess the strengths and weaknesses of any brand’s position within the market and develop an integrated marketing communications strategy that is best aligned to a brand’s development objectives.
With continuous competitive pressure to provide differentiated solutions it is crucial to build a brand and communications strategy that is differentiated. Utilizing the findings from Peregrine’s strategic analysis as well as our Global 100 reports allows us to work with you to create a brand identity that resonates with target audiences and provides a clear solution to their needs.
We worked with ALFI to plan and execute a fully integrated campaign to promote its comprehensive study of the growth of sustainable finance in Europe.
Our latest thinking and points of view.
We talk to marketing leaders from the world's leading asset managers about how they are working to position their brands for a very different future.